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Bringing the Flavor Game!

Join us as we’re hardcore fueling the top partnerships in gaming.

Esports Arena

The Hotspot of Gaming

Mike and Ike® has secured an official partnership with Esports Arena and will be sponsoring Team Mike and Ike® in the Series E competition. We’re going full power to help ensure Team Mike and Ike® makes it to the top of the leaderboard.

Dignitas Fortnite

Going Full Send

Dignitas has launched an unbeatable Fortnite team with some of the best gamers on the platform, including AlarmingAmber, Mero, and Pgod. With Mike and Ike® fueling them as the official candy partner, there’s no stopping Dignitas Fortnite. Let’s Goooo!

Team Liquid

The Race to the Top

The top Esports team in viewership — 6 years running — partnered with Mike and Ike® for the first half of 2022. During our collab, Team Liquid streamed “The Next Wave” competition to find the next rising star for the team roster out of more than 50,000 entries. Check-in and check-out who was the eventual winner.

Checking-in with Pgod

Gamer Talk

Competitive Fortnite player and influencer, Piero “Pgod” Ramirez, is one of the top Latin American (LATAM) competitors. He’s one of the most recognized and consistent performers of all time—AND he’s a huge fan of Mike and Ike® Original Fruits and Mega Mix. So big a fan, we’ve got a video showcasing how he enjoys his fruity, chewy favorites.

What's the Winning Flavor?

Chews Yours

Whether you're a pro gamer or an up-and-coming console hero, we know you'll make a winning move with Mike and Ike®. For a sweet next level move take a break with Mike and Ike®.

ABOUT MIKE AND IKE®

Experience the sweet taste of fruity chewy candy with MIKE AND IKE® Original Fruits, bursting with five fun flavors, including: Cherry, Lemon, Lime, Orange, and Strawberry. It's fruity, it's chewy, it's FRUCHEWY!®. Or try our other assorted varieties of MIKE AND IKE® including TROPICAL TYPHOON®, BERRY BLAST®, Mega Mix, Mega Mix SOUR! and many more.

QUESTIONS?

Consumer Relations
Just Born, Inc.
1300 Stefko Boulevard
Bethlehem, PA 18017

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